Non-Profit

The Pew Center for Arts & Heritage

Designing a role-based grantmaking platform for a complex application and review process

Non-Profit

The Pew Center for Arts & Heritage

Designing a role-based grantmaking platform for a complex application and review process

The Client

The Pew Center for Arts & Heritage envisions Greater Philadelphia as a widely recognized destination for dynamic and distinctive cultural experiences.

The Pew Center for Arts & Heritage envisions Greater Philadelphia as a widely recognized destination for dynamic and distinctive cultural experiences.

As both a grantmaker and hub for knowledge-sharing, the Center is dedicated to fostering a vibrant and diverse cultural ecology.

As both a grantmaker and hub for knowledge-sharing, the Center is dedicated to fostering a vibrant and diverse cultural ecology.

Outcome

Custom web-based grantmaking application and judging system

Approach

UX strategy, information architecture, wireframing, prototyping, visual design

Focus

Clarity and usability across multiple roles, workflows, and evaluation scenarios within a single system

The Project

A redesign built around real-world complexity

A redesign built around real-world complexity

I was brought in by Fostermade to join a redesign of the The Pew Center's existing grantmaking platform from the ground up. The system supports applicants, panelists, evaluators, administrators, and staff, each with distinct goals, permissions, and workflows. My role was to create a unified experience that could handle this complexity without feeling overwhelming, while aligning visually with the organization’s established brand. I partnered closely with development, working as an extension of their team to help define, design, and validate the product before and during implementation.

I was brought in by Fostermade to join a redesign of the The Pew Center's existing grantmaking platform from the ground up. The system supports applicants, panelists, evaluators, administrators, and staff, each with distinct goals, permissions, and workflows. My role was to create a unified experience that could handle this complexity without feeling overwhelming, while aligning visually with the organization’s established brand. I partnered closely with development, working as an extension of their team to help define, design, and validate the product before and during implementation.

UX Process

Mapping roles, rules, and realities

Based on extensive discovery, including insights from the Center's audiences, I developed personas across user types to ground decisions in real behaviors and constraints. These insights informed a robust information architecture designed to support varied application types, evaluation models, and permission levels, all within a single coherent system. I mapped multiple end-to-end user flows covering applicants, reviewers, panelists, and administrators to understand where complexity was essential and where clarity could be improved. These flowcharts are the cornerstone of many of my projects, bringing together user flow and system architecture in one deliverable. They get an entire team on board with the project direction and inform next steps, including building wireframes and prototypes.

Based on extensive discovery, including insights from the Center's audiences, I developed personas across user types to ground decisions in real behaviors and constraints. These insights informed a robust information architecture designed to support varied application types, evaluation models, and permission levels, all within a single coherent system. I mapped multiple end-to-end user flows covering applicants, reviewers, panelists, and administrators to understand where complexity was essential and where clarity could be improved. These flowcharts are the cornerstone of many of my projects, bringing together user flow and system architecture in one deliverable. They get an entire team on board with the project direction and inform next steps, including building wireframes and prototypes.

Design & Prototyping

Designing at scale, without losing usability

The platform required a large and diverse set of screens: applicant dashboards, multi-step applications, evaluator scoring views, live group judging interfaces, administrative tools, messaging systems, timelines, and asset management for creative submissions. I presented wireframes of all screens, allowing us to test each audience's experience before moving to design. Visual design built on the Pew Center’s existing identity, prioritizing clarity, hierarchy, and ease of use over decoration. Tables, search, filters, and data-dense views were carefully designed to support review sessions and decision-making.

The platform required a large and diverse set of screens: applicant dashboards, multi-step applications, evaluator scoring views, live group judging interfaces, administrative tools, messaging systems, timelines, and asset management for creative submissions. I presented wireframes of all screens, allowing us to test each audience's experience before moving to design. Visual design built on the Pew Center’s existing identity, prioritizing clarity, hierarchy, and ease of use over decoration. Tables, search, filters, and data-dense views were carefully designed to support review sessions and decision-making.

Results

A system ready for confident decision-making

The result is a flexible, scalable grantmaking platform that supports multiple review models, user roles, and access levels without sacrificing usability. Internal teams gained clearer workflows and better oversight, while applicants and panelists experienced a more user-friendly, focused process. By grounding every decision in research, flows, and real user needs, the system is positioned to evolve alongside the Pew Center’s programs, providing a durable foundation for future grant cycles.

The result is a flexible, scalable grantmaking platform that supports multiple review models, user roles, and access levels without sacrificing usability. Internal teams gained clearer workflows and better oversight, while applicants and panelists experienced a more user-friendly, focused process. By grounding every decision in research, flows, and real user needs, the system is positioned to evolve alongside the Pew Center’s programs, providing a durable foundation for future grant cycles.

Eric Miller Design

Agency level experience, personally delivered.

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© 2026 Eric Miller Design, Inc. All rights reserved.

Eric Miller Design

Agency level experience, personally delivered.

Sign up for occassional studio updates

Have a project in mind?

© 2026 Eric Miller Design, Inc. All rights reserved.

Eric Miller Design

Agency level experience, personally delivered.

Sign up for occassional studio updates

Have a project in mind?

© 2026 Eric Miller Design, Inc. All rights reserved.